Archive for the ‘PPC’ Category
In this post I am going to focus on an area of much confusion by small to medium size business owners. The question I often hear is:
“Should I optimize my website for “free” search engine traffic, or launch a pay-per-click campaign on Google Adwords?” Read the rest of this entry »
In this post, I’m going to reveal one of the most powerful tools that I keep in my arsenal for performing Niche Market and Keyword Research and Search Engine Optimization (SEO). The tool is called Market Samurai. I was an early beta tester of this great tool and have been using it now for about 18-months with great success. So much, that I have retired several tools that each only performed a small piece of the well integrated tool. Read the rest of this entry »
I want to invite you to join me for a special webinar presentation, entitled “Analytics Data & PPC Optimization to Achieve Meaningful Results”. Read the rest of this entry »
In this post, I will share with you the latest search engine traffic numbers that will help you detemine the ROI for a given keyword and your search engine ranking on Google.
Recently, Chitika, a search based advertising network published some new numbers about the value of being listed in Google’s PPC search results. They analyzed a sampling of over 8 million ad impressions across their network for the month of May, 2010. Read the rest of this entry »
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