An effective website should be considered an investment in your business, not just another expense. This means that it only costs you money if your visitors do not become a customer and buy your product of service. For that reason, it is important that you set-up your website the right way. Read the rest of this entry »
I am frequently asked by my clients why I recommend that they make better use of press releases to promote their business. Here are 6 reasons why you should use them regularly:
Any Business can Benefit from Press Release Distribution
It doesn’t make any difference what industry you’re in or the size of your comapany – you can benefit from press release distribution. Even if you don’t have a miraculous story, there are always sources that need new information to share with their readers that will get you coverage in trade journals, magazines, blogs, newspapers, and other publications that report on your industry. Read the rest of this entry »
So, you’ve decided to build a new website for your or replace an existing website for your business. Where should you start and what pre-planning should you do before hiring an Internet Marketing firm to help you? As simple as it seems, this is one of the most common questions I receive when meeting a prospective client. Read the rest of this entry »
Search engine optimization is time consuming but is not difficult. However, it has to be done right. It’s also important to note that even if you do the right things you still may not get the results you want. The reason for this is that you have to do the right things in the right order. Read the rest of this entry »
In this post I am going to focus on an area of much confusion by small to medium size business owners. The question I often hear is:
“Should I optimize my website for “free” search engine traffic, or launch a pay-per-click campaign on Google Adwords?” Read the rest of this entry »




















































